ONLEARN COURSE
Storytelling with Slides: The Persuasion Playbook
Transform dry data into captivating narratives. Learn advanced visual rhetoric and presentation psychology to influence any audience, every time.
AdvancedEnglish3 sections4 hours318 students
What you’ll be able to do
- Develop compelling narrative arcs for business presentations.
- Utilize advanced visual storytelling techniques to enhance message retention and impact.
- Design data visualizations that simplify complex information and support persuasive arguments.
- Structure presentations strategically to build logical and emotional buy-in.
- Apply psychological principles to influence audience perception and decision-making.
- Craft impactful calls to action that drive desired outcomes.
- Critique and refine existing presentations for maximum persuasive power.
Inside this course
3 sections · 13 activities · 4 hours total length
01Module 1: The Psychology of Persuasion in Presentations
- Understanding Audience Archetypes and Motivations15:00
- The Science of Influence: Reciprocity, Scarcity, Authority15:00
- Crafting the Irresistible Hook: Opening with Impact10:00
- Exercise: Audience Analysis & Hook Development20:00
02Module 2: Advanced Visual Storytelling & Data for Impact
- Beyond Bullet Points: Visual Metaphors and Analogies20:00
- Data Visualization for Persuasion, Not Just Information25:00
- The Rule of Three and Visual Pacing15:00
- Lab: Transforming Data into Persuasive Visuals30:00
03Module 3: Structuring Your Persuasion Playbook
- The SCQA Framework: Situation, Complication, Question, Answer20:00
- Building the Argument: Evidence, Logic, and Emotional Appeal20:00
- Crafting the Unforgettable Call to Action15:00
- Quiz: Persuasion Playbook Principles10:00
- Project: Developing a Persuasive Presentation Outline25:00
About this course
Unlock the power of persuasive communication. This advanced course transforms your slides from static visuals into dynamic storytelling tools that captivate audiences and drive action.
Who this is for
- Business professionals who regularly deliver high-stakes presentations.
- Managers and leaders seeking to influence teams and stakeholders.
- Entrepreneurs and sales professionals pitching ideas or products.
- Consultants and analysts needing to present complex data persuasively.
- Anyone looking to move beyond informational presentations to truly persuasive storytelling.
Before you begin
- Intermediate proficiency with presentation software (e.g., PowerPoint, Keynote, Google Slides).
- A desire to improve public speaking and communication skills.
- Basic understanding of presentation design principles.
- Access to presentation software for hands-on exercises.
LEARNING EXPERIENCES
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A few useful details
How will I learn?
Work through the course sections and activities in your Onlearn course player, at your own pace. Your progress is saved to your account.
Is this a subscription?
No. Each course is purchased separately with one payment.